Find Your Niche & Build Your First Digital Product

This mini-framework helps you go from “I have no idea what to sell” to “Here’s my signature offer.” Follow these 4 guided steps to get clarity, confidence, and a profitable direction.

STEP 1: Skill Audit

Discover what you can teach or create based on your skills, passions, and market demand.

Use this 3-part audit:

What I Know (Skills) What I Love (Passions) What Sells (Market Demand)
e.g., Graphic design e.g., Helping women grow online e.g., Canva templates

STEP 2: Ideal Audience Clarity Worksheet

Define who you help and what problem you solve.

Answer these prompts:

STEP 3: Your Clarity Page

Write your digital product’s positioning in 3 clear lines.

Element Answer the question Example
Promise What do you help them do? I help new freelancers package and sell their first offer.
Outcome What is the result or success? They walk away with a live digital product in 30 days.
Transformation How will their life/business feel different? From confused → to confident and making sales.

STEP 4: Signature Method Builder

Create your unique framework (your 3–5 pillar process)