This mini-framework helps you go from “I have no idea what to sell” to “Here’s my signature offer.” Follow these 4 guided steps to get clarity, confidence, and a profitable direction.
Discover what you can teach or create based on your skills, passions, and market demand.
Use this 3-part audit:
What I Know (Skills) | What I Love (Passions) | What Sells (Market Demand) |
---|---|---|
e.g., Graphic design | e.g., Helping women grow online | e.g., Canva templates |
Define who you help and what problem you solve.
Answer these prompts:
Write your digital product’s positioning in 3 clear lines.
Element | Answer the question | Example |
---|---|---|
Promise | What do you help them do? | I help new freelancers package and sell their first offer. |
Outcome | What is the result or success? | They walk away with a live digital product in 30 days. |
Transformation | How will their life/business feel different? | From confused → to confident and making sales. |
Create your unique framework (your 3–5 pillar process)